Katon Direct to Present at 2018 NAHCR IMAGE Conference

“5 Tactics for Breaking the Recruiter Stress Loop” Offers Best Practices in Healthcare Recruitment Marketing

Stamford, CT, July 9, 2018 – Katon Direct, the industry leader in targeted recruitment marketing for healthcare employers, will be a presenter at the 2018 National Association for Health Care Recruitment (NAHCR) IMAGE Conference, which will be held July 10th to July 13th at the Fairmont Scottsdale Princess Hotel in Scottsdale, Arizona.

Katon Direct will be presenting “Five Tactics for Engaging Top Candidates, Growing Your Talent Pipeline, and Breaking the Recruiter Stress Loop” on Thursday, July 12th at 1:30 PM. NAHCR has a rigorous submission approval process, and Katon is honored to be selected to present for the second year in a row. Katon’s 15 years’ experience in healthcare recruitment marketing and continual evolution and focus on the candidate experience position Katon as thought leaders and innovators in the healthcare recruitment industry.

“Engaging top talent and growing your talent pipeline is more challenging than ever,” states Anthony Gentile, Managing Partner of Katon Direct. “With the increasing demand for healthcare services and a growing shortage of qualified, experienced healthcare talent, recruiters need innovative strategies to attract and recruit top candidates. I’m thrilled to present at the 2018 NAHCR IMAGE Conference and help healthcare recruiters solve their most pressing recruiting needs.”

Highlights of the discussion on Thursday, July 12th will focus on tactics recruiters can use to break the recruiting stress loop, including:

  • Developing a framework so talent acquisition professionals can conduct an internal analysis to better understand their recruiting strengths and weaknesses.
  • Strategies to make sourcing top talent easier, including leverage existing corporate content and integrating live chat and virtual hiring events into their recruiting playbook.
  • Leverage new technologies such as lead capture, drip marketing, and calendaring technology to better connect candidates with recruiters.

Katon will also have a presence in the exhibition hall in booth 113. There, attendees can play a round of the Katon Golf Challenge for a chance to win great prizes. Attendees are encouraged to visit booth 113 to learn about the newest updates to Katon’s healthcare recruitment solutions portfolio, which focus on improving the candidate experience to generate more experienced candidates for clients.

Katon will also be hosting an exclusive party on Wednesday, July 11th from 7:30 – 10:30 PM in the Chairman’s Hospitality Suite. If you’re attending NAHCR and would like to attend, RSVP to jgolden@katondirect.com.


About Katon Direct
Over the last 15 years, Katon Direct has helped connect healthcare organizations to top quality clinical professionals, using innovative programs and specialized micro marketing techniques. Katon Direct allows companies to customize campaigns and choose the strategies that will work best for their needs. As a result, companies save time and money while getting even better results. For more information, visit us online at www.katondirect.com.


Media Contact:
Jason Golden
Director of Marketing