Today, Katon Direct, the nation’s foremost provider of integrated micro-marketing solutions to the healthcare field, announces its collaboration with AHACareerCenter.org. The online job board of the American Hospital Association (AHA),AHACareerCenter.org, is offering an exclusive product, SourceCompass™, to help their clients significantly increase response to job postings, particularly from high-value candidates. Leveraging Katon Direct’s 12 years of expertise in helping the leading healthcare employers in the US source the most experienced clinical professionals, AHACareerCenter.org adds a unique offering to its growing portfolio of services for its clients.
“We wanted to offer our clients the option to add highly targeted, outbound micro-marketing campaigns in conjunction with their job postings on our website. We turned to Katon Direct to leverage its eight million contact database and scalable technology platform because of their reputation in the marketplace,” stated Amy Goble, Vice President from AHACareerCenter.org.
Richard Kaskel, CEO and Founding Partner at Katon Direct added, “We are honored to be working with AHACareerCenter.org. It’s exciting to help create a one-of-a-kind solution like SourceCompass™, and provide clients with more reach and increased exposure.”
SourceCompass™ is a job-posting add-on that will allow employers to combine the visibility and access they receive from AHACareerCenter.org and the professional association partners of the National Healthcare Career Network, with the proactive and personalized elements of a Katon campaign.